Class

29 — TV Spot

30 — Radio Spot

Preparation of Publication Entries

Entries can be submitted on a USB Memory Stick or as links to websites.

Entry Fee

Each spot requires an entry fee even if they advertise the same product and/or are on the same USB Memory Stick. Single Entry: $25 member; $50 non-member

Judging Criteria

Class 29: Criteria consist of the TV spot’s sound and visual quality, vocal commentary, pictorial composition, timing, integration, prestige, effectiveness and impact.

Class 30: Criteria consist of the radio spot’s opening, development, phrasing, concentration, fitness, prestige, persuasiveness, music/voice/sound effects and novelty.

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